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Shop local to find all you need to make your home a sanctuary for birds. Enter your zip and we’ll show you WBFI member products and retailers closest to you!
Member Details
Join the Flock! WBFI is the only trade association that represents businesses that are in the wild bird feeding industry. Learn the ways membership can benefit you.
WBFI Resources
Explore the most current resources from the WBFI on best feeding practices, consumer research, videos, and more! Join as a member to unlock access to all materials.
Discover new benefits with WBFI Membership!
With our new membership cycle taking flight on July 1st, it's the perfect time to join the flock and enjoy our exciting new benefits! Members enjoy enhanced visibility through WBFI "Find a Retailer" map and PROJECT WILDBIRD® website map, amplifying product discoverability. Access our Photo Perch for seamless storage and sharing of bird media, elevating your marketing strategies. And utilize our newest benefit: our Holiday Gift Guide to optimize seasonal promotions and boost sales.
By joining the WBFI, you can grow your business and contribute to a broader cause. CLICK HERE to become a member today!
Spring Meeting Success
WBFI Spring Meeting Success WBFI packed as much as they could into two short days for the Spring Meeting! There is something about in-person meetings, especially when most communication is online, that does the soul (organization) good. The event started on Monday, April 24th with a Next BIG Committee Meeting followed by a Board of…
2023 Feeder Bird of the Year Champion – Rufous Hummingbird
2023 Feeder Bird of the Year – Rufous Hummingbird The bird-feeding community has spoken, and the Rufous Hummingbird is your 2023 Feeder Bird of the Year! Here’s what you should know about the 2023 champion. Firstly, let’s talk about the Rufous Hummingbird’s eating habits. These tiny birds are known for their voracious appetites, consuming…
How To Stop Birds From Building Nests On Your House
How To Stop Birds From Building Nests On Your House Read the original article on Chirp for Birds. It’s officially bird nesting season! And while we want to do all we can to help nesting birds, finding a bird nest under your eaves or in other nooks and crannies around your home isn’t ideal. So how…
#FEEDSMART
Wild Bird Feeding Institute has created resources to promote proper feeding practices for bird-feeding hobbyists and members. Learn about how you can promote smart practices such as properly cleaning your feeders to help prevent the spread of disease:
Members of WBFI have access to an exclusive info hub of resources including the latest research on best feeding practices and additional assets that can be customized for your business.
FEED THE BIRDS. REAP THE BENEFITS.
The Wild Bird Feeding Institute’s (WBFI) marketing campaign, #FeedTheBirds is an ongoing marketing initiative to highlight the benefits of the birds feeding hobby.
This campaign focuses on the mental health benefits of bird feeding. Several studies prove birds help lower stress, anxiety, and depression. With technology becoming more pervasive, and society’s concern with mental wellness, we think interacting with birds is a natural remedy.
GET STARTED HERE WITH FEEDING RESOURCES: